What is a logo for?

What is a logo for?

In the business world, the image you present to the public is very important, that’s why logos are crucial for your clients. However, many still wonder,what is a company logo? This is a very good question to ask yourself before making any move in your company. With a good logo, you will be able to […]

How to manage a business

How to manage a business

How to run a successful business is one of the questions that has been keeping millions of entrepreneurs around the world awake at night. And although it seems that it is a knowledge destined to a select few, the truth is that it is not so. In this sense, if we want to succeed in […]

How to price a product

How to price a product

Undoubtedly, how to price a product is one of the most confusing issues for entrepreneurs around the world. There are many people who question whether they really charge the right price depending on the product or service they offer. Most of them set a value without a detailed analysis of the benefits of the product. […]

What you need to know about bundle products

What you need to know about bundle products

First let’s define this anglicism. The term “bundle” means package or set and product, product. Basically this expression means: bundle/set of products. Marketing term used in ecommerces. To make it clearer what a bundle product is, it is simply a sales method that suggests users to buy a group of products or services. What is […]

What is the Buyer Persona?

What is the Buyer Persona?

The individual buyer is the ideal buyer model for a certain product or service. From socio-demographic characteristics, political orientation, information on their online behavior, professional, their tastes, and above all their needs as a consumer, are fundamental aspects to profile them. An example of a personal shopper would be: a customer archetype, which meets certain […]

Tips for finding suppliers

Tips for finding suppliers

Having excellent working relationships with suppliers, both of products and services, is a fundamental element for the optimal development of our business. If you have an online store, a retail company, or a large transnational or simply a business that operates with traditional ” supply and demand” If you are a company with a large […]

5 star shipping policy for ecommerces

5 star shipping policy for ecommerces

Internet shopping has experienced an incredible increase in recent times. It’s very clear to shoppers: it saves time, provides convenience to the user, and there are no geographical limits to accessing a particular product. The other side of the coin is the reliability of the process by the Internet users. After all, they perform operations […]

What is CRM software and what is it used for?

What is CRM software and what is it used for?

There is a term that in recent times has aroused much curiosity in those responsible for marketing in different companies. However, it is still something unknown to most people and, if you have an ecommerce, it is important that you know it. We are referring to CRM. Said in this way it can be confusing, […]

Product Search

Product Search

We have all faced the situation of entering an online store, being interested in a type of product, going to the page’s search engine and finding that this element works wrongly or that, when doing the searches, it does not offer the results in the right way. Strange as it may seem to you, this […]

How to have excellent customer service

How to have excellent customer service

One of the fundamental aspects that, strangely enough, many companies do not take into account is customer service. You have to create a satisfactory experience, knowing that customers will recommend you if they are treated well and leave you on the floor if you do the opposite. No one likes to be treated badly in […]

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