In an increasingly digital and competitive business world, companies are looking for ways to optimize their operations and better connect with their customers. One powerful strategy that combines technology and creativity is synchronizing your point-of-sale (POS) system with your marketing strategies. This approach not only improves operational efficiency, but also allows you to personalize the […]
In today’s digital era, businesses face fiercer competition than ever before. It is no longer enough to have a good product or service; it is also crucial to have technological tools that optimize management and enhance growth. One of the most effective solutions to achieve this is to integrate a POS (Point of Sale) system […]
Having a PrestaShop online store is an excellent starting point for selling products online. However, to stand out in a competitive market, it is crucial to optimize your store for marketing. SEO Optimization SEO (Search Engine Optimization) is essential to increase your store’s visibility on search engines like Google. Here are some strategies to improve […]
In the competitive world of retail, customer loyalty has become a crucial factor for the success and sustainability of any business. At Innovacommerce, we understand the importance of keeping your customers satisfied and loyal, whether through your PrestaShop online store or your physical stores. Today, we explore effective strategies to keep your customers loyal and […]
do you have a PrestaShop online store and are looking for ways to increase your sales? You’re in the right place! In the competitive world of e-commerce, it is essential to implement effective strategies to stand out from the crowd and convert visitors into satisfied customers. PrestaShop is a versatile and powerful e-commerce platform that […]
In the business world, the image you present to the public is very important, that’s why logos are crucial for your clients. However, many still wonder,what is a company logo? This is a very good question to ask yourself before making any move in your company. With a good logo, you will be able to […]
How to run a successful business is one of the questions that has been keeping millions of entrepreneurs around the world awake at night. And although it seems that it is a knowledge destined to a select few, the truth is that it is not so. In this sense, if we want to succeed in […]
Undoubtedly, how to price a product is one of the most confusing issues for entrepreneurs around the world. There are many people who question whether they really charge the right price depending on the product or service they offer. Most of them set a value without a detailed analysis of the benefits of the product. […]
First let’s define this anglicism. The term “bundle” means package or set and product, product. Basically this expression means: bundle/set of products. Marketing term used in ecommerces. To make it clearer what a bundle product is, it is simply a sales method that suggests users to buy a group of products or services. What is […]
The individual buyer is the ideal buyer model for a certain product or service. From socio-demographic characteristics, political orientation, information on their online behavior, professional, their tastes, and above all their needs as a consumer, are fundamental aspects to profile them. An example of a personal shopper would be: a customer archetype, which meets certain […]
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