Internet shopping has experienced an incredible increase in recent times. It’s very clear to shoppers: it saves time, provides convenience to the user, and there are no geographical limits to accessing a particular product.
The other side of the coin is the reliability of the process by the Internet users. After all, they perform operations behind a screen, which prevents them from validating the quality of a product or testing the size of the sweater they want for Christmas.
This is why any business that wants to successfully enter the ecommerce era must have an efficient and reliable shipping policy for its buyers. In short, it must assure the customer that, in case of loss, delay or dissatisfaction in the delivery of the product, there are mechanisms and protocols of action to conclude the sale successfully.
In this post, we want to help you develop a 5-star shipping policy, which you can publish in your online store or website. That is why we offer you the main points to take into account when writing the Terms and Conditions of the same.
Table of Contents
How to offer a 5 star shipping policy?
There are many elements to take into account to leave the customer 100% satisfied. However, below we will try to outline what are the keys to offer a 5 star shipping policy in your ecommerce.
Geographic Scope
It is important that you make your level of operation known.
Basically if you are able to ship strictly in Spanish territory, or if you have international reach. The advantage: you will be able to insert yourself in foreign audiences or those that do not belong to your territory; thus extending your brand.
Details of the costs associated with the shipment
Setting shipping rates will depend on several factors. Values such as the weight, volume or fragility of the cargo (which involves special transport), as well as the geographical criterion, are important elements in making this decision.
Means of shipment
You can offer various types of delivery; from receiving the order at home to making a transfer between stores so that the customer can pick it up in person. Using the Innova Commerce POS you can, for example, request a transfer of stock to the store nearest to the customer.
Delivery times
The definition of time will depend on the final destination. We recommend that you determine it according to your operational capabilities and the geographical area where the goods are to be located.
If it is possible for you, you can create a type of express shipping, offering the customer the option of having their product immediately.
We also advise you to explore courier companies with which you can agree on defined delivery times. That way you can be more specific with the customer and, in addition, you will have an assured logistical support.
Includes information on the customer’s shipment tracking
It is important to share the status of the shipment with the customer. This gives the buyer peace of mind and ensures reliability in your business. To do this, the ideal is to create a real-time tracking link, which you can share via email or SMS.
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