What is a franchise?

What is a franchise?

Franchises are those businesses in which the owner of a brand grants the rights of use to another person for a certain period of time. This allows the franchisee (recipient) to exploit a brand previously positioned in the market. Online franchises are another form of this phenomenon, which involves even less investment than point of […]

What should a product label look like?

What should a product label look like?

The label of a product is one of the most important elements in the sale of any commercial good. It is precisely this identification that allows the customer to know the fundamental characteristics of the product, as well as other significant information. The labels not only contain information about the products, but also must comply […]

What is a break in stock?

What is a break in stock?

Stock breakage occurs when the products in stock do not meet the customer’s demand. When this problem occurs, it exerts a negative influence on the supply chain, which decreases the productivity of your business. Knowing and analyzing stock outs will allow you to effectively manage your inventory. Avoiding or at least reducing the breaks that […]

What is stock rotation?

What is stock rotation?

Stock rotation, or inventory turnover, refers to the frequency with which a firm manages to sell its physical products. Although some authors also define it as the number of times the stock in your warehouse has been renewed, either by sale or for other reasons. This process is an indispensable part of stock management. It […]

What is order logistics?

What is order logistics?

The efficiency of your company will depend to a great extent on the speed and effectiveness with which the different departments are managed. In this case, the logistics of orders is extremely important in terms of the sale and distribution of your products. Performing this task productively will allow you to obtain a higher number […]

What is a discount coupon?

What is a discount coupon?

A discount coupon is a tool used as part of a company’s marketing to attract customers or keep the ones it already has. It is an attractive way to promote the products or services that your business offers. Currently, companies that have discount couponing strategies, offer it for specific actions such as following it on […]

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